DeAndre Ramone Way has a couple of stage names: the longer, bossier, somewhat over-explanatory: Soulja Boy Tell 'Em -- and the shorter more to the point: Soulja Boy. One guess as to which one is going to survive his ongoing climb to fame and fortune … already cemented with the issue of his New Free Doll. Of Course. Crank That! In the fall of 2007, his single "Crank That " reached the magical heights of number one on the Billboard Hot 100. This was a big moment for internet launched music … Crank That was initially self-published on the internet. It was a number-one hit in the United States for seven weeks. Not six … not eight. Seven. Lucky Number Seven. Maybe he should try out … Souljah Boy Told 'Em for Seven Solid Weeks. Too Long.