Photo: Mert & Marcus for Tod's

Anne Hathaway’s landed her first fashion campaign. In the past, the actress has posed for Gap and Lancôme, but Mert and Marcus have just shot her for Tod’s new Signature Collection. Their new bags target a younger customer, while holding onto Tod’s signatures like great, pebbled leather and contrast stitching. Fabien Baron, who came up with the shoot’s concept based in part on Hathaway’s role as Catwoman, said, “It’s impactful and vibrant, referencing Warhol and Guy Bourdin’s world of luxury, art and sublime women. We see a stunningly exquisite Anne as a classic beauty with a modern Italian edge—feminine and strong.” Hathaway said of the bags, which hit stores in October, “They don’t grow older, they only grow better just like a woman.”